Online sales spike for Indonesian kebab producer

May 29, 2020

Indonesia’s Baba Rafi Group successfully upended its business from offline to online during the Covid-19 pandemic. Hendy Setiono, President Director of the kebab producer that operates 1300 outlets in nine countries, claimed its turnover from online sales rose by 90%. Apart from freshly grilled kebabs, the Group also offers frozen kebabs since home cooking has become popular.