WBI Foods targets millennials with ready-to-cook duck

August 13, 2019

by Arief Fachrudin – Indonesia’s WBI Foods recently launched a ready-to-cook duck product under the ‘Begok’ brand. Rachmad Novyardi, General Manager told Asian Agribiz that they target especially millennials who want practicality, convenience and tasty food. Begok duck is available in two variants: fried duck and grilled duck. Packed in 500g packs, the whole duck comes with a sauce and seasoning. Mr Novyardi said the further processed duck will be available in supermarkets in Greater Jakarta soon.